Wednesday, 10th October 2018 – Apia, Samoa – Digicel Samoa today concluded their white sunday top up and win promotion which started in August. Close to four hundred customers had won daily prizes, a share of thirteen thousand tala worth of credit, and weekly winners winning prepaid mifi devices preloaded with data.
In addition, as part of the main prizes, fifty lucky families were rewarded shopping vouchers with a combined total value of forty thousand tala to spend on their children’s white Sunday clothes, food items for their white Sunday to’ana’I and each family will receive an additional one hundred tala stationery voucher from SSAB for their children’s school needs.
CEO, Farid Mohammed said, “A lot of thought was put in to this promotion. As a business, it’s important to be innovative and at the same time ensure that any ideas we bring to the market are of value and benefit to our customers. White Sunday is one of the biggest events in the Samoan family setting, perhaps even bigger than Christmas, so we wanted to help our customers celebrate this special time of year for our children. I’m certain our lucky families here with us today are going to enjoy this year’s celebrations a bit more than usual with these prizes.”
An excited Mailei Avia of Manono-Uta, who was one of the recipients of the one thousand tala shopping vouchers said, “This is such a huge surprise! I’ve been following the promotion, never had I imagined I would win. I was in the middle of budgeting for both things- to’ana’i and the clothes when I received a call to inform me that I was one of the lucky winners. After taking the call I gave out the most satisfying sigh of relief ever, thank you Digicel!”