Michelle Anderson was promoted to the role of Director of Distribution and Retail Channel in July 2014. With a focus on initiatives designed to enhance customer experience and business growth, Digicel Jamaica has consolidated all consumer and broadband sales activities under a newly organized department, now headed by Michelle. As such, Michelle has responsibility for the consumer sales and distribution functions which includes all of Digicel Jamaica’s retail locations as well as the direct sales channel.
Since joining Digicel Jamaica in 2002, Michelle has shown tremendous growth and has therefore held several roles including Dealer Operations Manager, Dealer Channel Manager, before she was later promoted to the Head of 4G Broadband in 2013.
With over a decade of experience, Michelle has played a pivotal role in the development of the company’s retail strategy, including the roll out of dealer networks in Jamaica, Cayman, St Kitts and Haiti. She was also instrumental in the launch of Digicel’s 4G Broadband service in Jamaica in 2010.
Michelle holds an MBA from the Nova Southeastern University and a B.Sc. in Management and Accounting from the University of the West Indies.