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- Players and coaches benefit from word-class training and guidance

Wednesday 9th September 2015 – Kingston, Jamaica: Scores of coaches and players turned up at the National Indoor Sports Complex to participate in the inaugural Digicel Jumpstart Clinic which took place last weekend and was hosted by coaches from the NBA.

The two-day Clinic showcased the best basketball talent Jamaica has to offer while the NBA coaches took the boys through the latest drills and techniques. The players showed great promise and were impressive on the court and also developed great relationships with their fellow participants - an important element of the programme. At the end of the Clinic, the five best players were selected to travel to Trinidad and Tobago for the Elite Camp along with players from six other Caribbean countries. 

The players selected to represent Jamaica are Jeffrey Zheng, Jevaughn Taylor, Kofi Cockburn, Pierce McKenzie and Samore Willliams. At the Elite Camp, they will be trained by NBA coaches and an NBA Legend. The top eight players from the Elite Camp, as determined by an NBA coach and legend, will then have the opportunity to travel to the USA and be coached by a top NBA team as well as have the opportunity to see the NBA stars train and then attend one of their highly anticipated NBA games. 

In addition to intense training sessions for the boys, a large contingent of local coaches were also given first-hand guidance on how to improve their coaching techniques which they will impart to scores of young players. 

Head Coach for the Jamaica College basketball team, Duane Cunningham, said; “I think the Digicel Jumpstart Clinics is an excellent programme as it allows our players to get more playing time and more training that will help with their development. We as coaches also benefited greatly as the NBA coaches showed us some new techniques and drills that we can implement in our programmes to develop our athletes. I want to thank Digicel, Digicel SportsMax, the NBA and the Jamaica Basketball Association for hosting the Clinics and I look forward to seeing many more like it in the future, so that we can move basketball forward in Jamaica.”

Digicel Group Marketing Operations Director, Kieran Foley, said; “Digicel is committed to developing aspiring young talent across the region and, with the introduction of the Digicel Jumpstart Clinics, we hope to support these athletes on their journey to success. Our partnership with the NBA sees the Caribbean benefiting from the most advanced basketball techniques in the region that will develop their talents both on and off the court.” 

The Digicel Jumpstart Clinics is a once in a lifetime opportunity for young players to showcase their talent and learn from official NBA coaches. It also teaches importance of work ethic, values, proper sportsmanship and motivates children to be the best they can be on and off the court. The action from the Clinics and the NBA will be shared with Digicel customers online, digitally and through mobile as well as broadcast on Digicel Sportsmax, which will bring NBA fans closer to the to their favourite teams through its live coverage of the NBA season which kicks off in October.



Digicel Group is a leading global communications provider with operations in 33 markets in the Caribbean, Central America and Asia Pacific. After more than 14 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the title sponsor of the Caribbean Premier League. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.

Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programmes.