Thursday, 24th November, 2016: Roseau, Dominica – Digicel has announced the launch of its Christmas campaign - #GetGifted – for all existing and new customers this season.
#GetGifted was built on the premise that the Christmas holidays is said to be the happiest time of the year - all about great gifts, quality family time, joy and happiness – well not quite. The flip side is the hustle and bustle to find the right gifts for loved ones and friends, which at times turn out to be bad gift choices – and something that many of us can relate to – so this year, Digicel is ensuring that customers get the gifts they want.
#Getgifted with prizes
From now until December 28, 2016, Digicel customers will be get gifted with a host of best value offers, including an amazing 50% discount on smartphones and a new postpaid plan launched just in time for the holidays to give customers greater flexibility in voice calls, text messages and data.
In addition, Digicel is giving customers a chance to win a share of up to $50, 000 in cash and prizes, including smartphones and gift vouchers in weekly prizes plus one grand prize of up to $25, 000 cash for one lucky customer. To qualify, customers should top up with $15 or more, activate a 7-day data plan or higher, or sign up for a new mobile, cable or broadband plan. And there’s more – in its Text to Win game, even more customers will get to win cash prizes of $3000 each simply by texting the word ‘GIFTED’ to 7171.
Central to the #GetGifted campaign is giving back to vulnerable children in Dominica with its Gifted Kids initiative. Through a combination of employee and customer donations, Digicel will bring the love and joy of the festive season to over 40 children during its sponsored-event, “Christmas Wonderland,” at Botanic Gardens. The kids will be treated to photos with Santa and their favourite cartoon characters as well as being presented with gifts. It will be the second year that Digicel is partnering with local radio station Kairi FM to host this family event.
“We are truly focused on spreading cheer to communities this Christmas. Our “Get Gifted” theme has seen us initiating several plans through which we will touch the thousands of lives including our customers and vulnerable children are generally not able to help themselves. We know what our people want and we’re ready to bring joy, deliver better gifts, better prices, better entertainment and better network,” said Nathalie Walsh, Marketing Manager for Digicel.
Digicel Group Limited is a leading global communications provider with operations in 33 markets in the Caribbean, Central America and Asia Pacific. After 14 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network.
Digicel runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Jamaica, Haiti, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programmes.
Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams and individuals including the world’s fastest man, Usain Bolt and Special Olympics teams throughout these regions. Digicel also sponsors the West Indies cricket team.
Visit www.digicelgroup.com for more information.