Bridgetown, Barbados: The young members of the Bayley’s Ballers Football Club in St. Philip will take to the football field this season in brand new gear, thanks to Digicel. With plans to take the Barbados Football League by storm, the donation of jerseys, shorts and other much-needed football equipment will give the team a huge boost in their efforts.
The Bayley’s Ballers Football Club, which initially started as simple after-school activity led by former Digicel employee Ronald Greenidge, has now evolved into a full programme geared towards engaging at-risk youth in the surrounding communities through sports and other structured activities.
“Having previously collaborated with the organisation on their Digicel Kickstart Academy and knowing their passion for sports, I knew they were the right partner for this initiative,” said Greenidge, speaking at the Bayley’s Primary School, where the team practices twice a week. “The boys are extremely appreciative and are looking forward to hitting the field in their new gear, so we are thankful for this donation from Digicel.”
Director of Marketing for Digicel, Carolyn Shepherd also noted, “Football is the most loved sport in Barbados and by supporting these youngsters, we are giving them the opportunity to showcase their skills on the field. We take a vested interest in the development of our country’s young people both in and out of the classroom and believe it is important that companies like ours go into the communities to see how they can become involved and make a difference.”
Bayley’s Ballers caters to young men between the ages of 17 and 23. The team is scheduled to join the Barbados Football Association’s Division 3 competition next season.