RECONFIRMING ITS COMMITMENT TO DELIVERING THE VERY BEST CUSTOMER EXPERIENCE IN ANGUILLA
Wednesday 15th 2015 – The Valley, ANGUILLA, Digicel today launched The ‘Mission Anguilla’ brand campaign which focuses on its recommitment to delivering on its brand promise of the best network, best service, best value and the very best customer experience in Anguilla.
The best value component is demonstrated through Digicel’s great rates; Digicel’s free social media with data plans and it’s free fives credit offers.
The Free fives promotion sees customers receiving an extra $5 credit every month with the purchase of $15 top up or more.
The Mission Anguilla campaign is more than just a way of reminding our customers of the fact that Digicel provides the best value in Anguilla, we hope it will be fun and novel way for us to communicate to our customers the constant ongoing investments in our networks and customer service systems that we ae making such as the over 20% increase in capacity that was added to our 4G mobile network in February alone or the expansion of our high speed 4G network in The Quarter, Rey Hill and Long Path areas.
Roxanne Webster Marketing Executive, said, “Activating the mission campaign means that Digicel is steadfast in delivering the island’s best customer service with friendly and engaging teams to deliver 24/7 customer care, online customer care to assist anyone with enquiries via social media from 8am to 5pm every Monday to Saturday at @Digicel Anguilla on social media.”
Kerchelle Jn Charles Head of Commercial added, “As Digicel continues to evolve year on year, we are reaffirming our commitment to deliver on our brand promises to customers, communities and Anguilla at large.”
Digicel CEO, Rochus Schreiber said, “We have been investing in our network over the past year, in recent months we have installed four 4G mobile sites and we are well advanced in adding further sites in the upcoming weeks. This is just the start of the network investments we have planned for 2015 and the ‘Mission Anguilla’ Campaign is our public commitment to ensuring we continue to deliver the island’s best network.”
The ‘Mission Anguilla’ launch will take place at the Market place on Friday 17th 2015. This promotion will run from 10 am to 8 pm.
Digicel Group is a leading global communications provider with operations in 33 markets in the Caribbean, Central America and Asia Pacific. After 13 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network.
Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the presenting partner of the Caribbean Premier League. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.
Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programmes.
Visit www.digicelgroup.com for more information.